The new book includes a combination of big-picture insights and actionable tactics that will make this an instant classic.
Influence and PRE-suasion w/ Dr. Robert Cialdini
Over 1.5 million copies sold! What factors cause someone to say yes? And which techniques most effectively use these factors to bring about such compliance? In his bestselling book, Robert Cialdini, former salesperson, fundraiser, and advertiser, and current professor of social psychology, examines the science and practice of persuasion and compliance.
Influence: Science and Practice [Book]
Pre-suasion by Robert Cialdini is a research-driven examination of the ways that framing a persuasive argument can influence its effectiveness.
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Book Summary - Pre-suasion: A Revolutionary Way to Influence and Persuade
Influence: The Psychology of Persuasion, Revised Edition: Robert B. Cialdini: 9780061241895: : Books
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